homestoryboard18 NewsWeekly Shorts: Influencer marketing brand and influencer growth Q1, 2023

Weekly Shorts: Influencer marketing brand and influencer growth Q1, 2023

Weekly Shorts: Influencer marketing brand and influencer growth Q1, 2023
  • Sugar Cosmetics - @trysugar - 709
  • Mamaearth - @mamaearth.in - 687
  • Dot & Key Skincare - @dotandkey.skincare - 597
  • Amazon Fashion India - @amazonfashionin - 532
  • Cosmetics and clothing brands remain popular in India. SUGAR Cosmetics, the nation's fastest-growing cosmetic company, was mentioned in many sponsored pieces, followed by the e-commerce company Amazon Fashion India.
    Data for top influencers in India based on engagement rate
      • Shreya Lenka - @sriyalenka.bs - 43.92 percent
      • Meenakshi Dileep - @i.meenakshidileep - 41.73 percent
      • Kartik Wadhwa - @kartikkwadhwa - 40.26 percent
      • Junaiz - @junaiz.vp - 38.74 percent
      • Astuti Anand - @astuti_mw - 32.12 percent
      • Top 5 Instagram influencers in India based on follower growth
        (Data based on the 107,698 influencer proles scanned by affable.ai between January 1 and March 14, 2023)
          • Mayank Choudhary - @mayank_crazy_tds - 1982.60 percent
          • Prachi Dhingra - @_prachi_dhingra - 932.20 percent
          • Papri Roy - @papriroy.official - 628.40 percent
          • Pia Dahiya - @pia_dahiya - 760.30 percent
          • Savio Barnes - @saviobarnes - 595.30 percent
          • This week’s Weekly Shorts is written by the editorial team of affable.ai
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